The iPhone Air is a great advertisement for the iPhone 17
Here is a 185-word summary of the news article: The article discusses Apple's marketing strategy of "Anchoring" with the new iPhone Air, where a mediocre product is offered at a similar price to the one the manufacturer actually wants to sell. The iPhone Air is a thinner and more powerful version of the base model iPhone 17, but its only real advantages are a slightly larger screen and a more powerful chip. The author argues that the iPhone 17 is a far better phone than the iPhone Air in every other metric, yet the Air is priced at $999 while the 17 can be had for $799 with 256GB storage. The author believes the Air's main reason for existing is to offer a bunch of compromises to reach a target no one asked for. The article suggests the iPhone Air is laying the groundwork for Apple's planned foldable devices, as it aligns with the trend of slimmer smartphones. However, the author urges readers to refrain from spending $999 to be a beta tester for Apple's hardware roadmap, and recommends the base iPhone 17 as the better value proposition.
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