‘What do you earn?’ How Instagram and TikTok influencers sent a taboo question viral

The article discusses a new trend on social media platforms like Instagram and TikTok, where influencers are asking people on the street about their salaries. This has sparked a conversation around pay transparency, as the influencers aim to destigmatize the taboo topic of discussing one's income. The article notes that in the past, an individual's salary was typically only known to themselves, their employer, and the tax authorities. However, this new wave of content creators is challenging this norm by openly questioning strangers about their earnings and broadcasting the responses online. The article suggests that the influencers behind this trend hope to increase transparency around compensation, potentially empowering workers and fostering more open discussions about pay. However, the article also acknowledges the potential risks and ethical considerations surrounding the practice of publicly disclosing personal financial information without consent.