2026's price reduction is starting to make sense Xbox as we know it is about to look very different, CEO Asha Sharma announced Monday in a publicly distributed memo detailing the company’s new plans. 3,200 layoffs. Four (maybe five) studio divestments. Sweeping changes to management structures. And broad implications about how Xbox will approach its business over the next 12 months. Amid it all, Game Pass, Xbox’s games-on-demand service and the linchpin of its strategy in the post-COVID era, was curiously absent from today’s announcement, at least explicitly. In her memo to staff, Sharma mentioned “Game Pass” just once, in a paragraph that can most generously be read as a skewering of former CEO Phil Spencer’s decade-long regime: "Our business today is not healthy. We are operating at margins that are 3-10x lower than comparable platform and publishing businesses. We entered Gen 9 with a smaller install base and a higher cost structure. To grow, we bet on Game Pass, multi-platform, and a broader portfolio of content. While those businesses have created meaningful value, they did not grow at the pace we expected. As that happened, our core business weakened, and we added more teams,
Jul 6, 2026 → Jul 10, 2026
Xbox CEO Asha Sharma's big company reset came with a promise to re-invest resources into ventures that would boost Xbox revenue — alongside thousands of layoffs. Previous investments in award-winning games didn't pay off, despite Xbox…
Read original at Polygon →3 updates from 1 source over 4 days.
Xbox CEO Asha Sharma's big company reset came with a promise to re-invest resources into ventures that would boost Xbox revenue — alongside thousands of layoffs. Previous investments in award-winning games didn't pay…
Read original at Polygon →Asha Sharma doles out the hard truths and the hard cuts — and is clear about who she thinks is to blame (not her) It's not often, as someone who writes analysis of the mysterious workings of video game companies, that a…
Read original at Polygon →2026's price reduction is starting to make sense Xbox as we know it is about to look very different, CEO Asha Sharma announced Monday in a publicly distributed memo detailing the company’s new plans. 3,200 layoffs. Four…
Read original at Polygon →What this story stands on. Tier 0 is a primary record or the subject's own words; higher tiers must be attributed, never stated as bare fact.
Xbox CEO Asha Sharma's big company reset came with a promise to re-invest resources into ventures that would boost Xbox revenue — alongside thousands of layoffs. Previous investments in award-winning games didn't pay off, despite Xbox…
View source →Asha Sharma doles out the hard truths and the hard cuts — and is clear about who she thinks is to blame (not her) It's not often, as someone who writes analysis of the mysterious workings of video game companies, that a CEO does your job…
View source →2026's price reduction is starting to make sense Xbox as we know it is about to look very different, CEO Asha Sharma announced Monday in a publicly distributed memo detailing the company’s new plans. 3,200 layoffs. Four (maybe five) studio…
View source →Tier key: T0 = Primary source · T1 = Wire · T2 = Outlet report · T3 = Commentary
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