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There Will be No Taylor Swift, AI Version... if She Has Anything to Say About It

Taylor Swift is very protective of her image in the public eye. Turns out, she’s quite protective of it in the eyes of AI, too. Now, the pop star is following a blueprint established by Matthew McConaughey to potentially create a legal shield that would protect her likeness from being used in generative AI outputs in a way she doesn’t approve of. Variety first reported that Swift’s strategy includes three trademark applications with the US Patent and Trademark Office, which were filed on her behalf by her company TAS Rights Management, which handles intellectual property and copyright matters for the pop star. Two of the trademarks are audio of her voice, the first saying, “Hey, it’s Taylor Swift,” and the other saying, “Hey, it’s Taylor.” You know, classic Taylor Swift things to say. The third trademark is a visual one, covering a photo of Swift on stage. It’s described in the application as “a photograph of Taylor Swift holding a pink guitar, with a black strap and wearing a multi-colored iridescent bodysuit with silver boots. She is standing on a pink stage in front of a multi-colored microphone with purple lights in the background.” Why file trademarks for these, frankly, prett

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Apr 29, 2026
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Apr 27, 2026 → Apr 29, 2026

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Apr 29, 2026·The VergeT2 · Outlet report
Taylor Swift deepfakes are pushing scams on TikTok

Posts from this topic will be added to your daily email digest and your homepage feed. Posts from this topic will be added to your daily email digest and your homepage feed. Copyleaks says scammers are using AI to impersonate celebrities…

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April 2026

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Apr 29, 2026·The VergeT2 · Outlet reportLATEST
Taylor Swift deepfakes are pushing scams on TikTok

Posts from this topic will be added to your daily email digest and your homepage feed. Posts from this topic will be added to your daily email digest and your homepage feed. Copyleaks says scammers are using AI to…

Read original at The Verge →
Apr 28, 2026·The VergeT2 · Outlet reportKEY MOMENT
Taylor Swift is stepping up the legal war on AI copycats

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Apr 28, 2026·GizmodoT2 · Outlet reportKEY MOMENT
There Will be No Taylor Swift, AI Version... if She Has Anything to Say About It

Taylor Swift is very protective of her image in the public eye. Turns out, she’s quite protective of it in the eyes of AI, too. Now, the pop star is following a blueprint established by Matthew McConaughey to…

Read original at Gizmodo →
Apr 28, 2026·IGNT2 · Outlet reportKEY MOMENT
Taylor Swift Aims to Protect Her Voice and Image With New Trademark Filings as AI Runs Rampant Online

Taylor Swift is following in Matthew McConaughey's lead by filing trademarks to protect her voice and likeness as AI runs rampant online. As spotted by IP attorney Josh Gerben (via Variety), the Cruel Summer…

Read original at IGN →
Apr 27, 2026·The VergeT2 · Outlet reportOPENING
Taylor Swift tries to trademark her voice and image.

Swift’s company filed trademark applications for the sound marks “Hey, it’s Taylor Swift” and “Hey, it’s Taylor,” while another application applies to a photo of Swift “wearing a multi-colored iridescent bodysuit with…

Read original at The Verge →

Sources & evidence (5)

What this story stands on. Tier 0 is a primary record or the subject's own words; higher tiers must be attributed, never stated as bare fact.

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T2 · Outlet reportThe VergeApr 29, 2026

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T2 · Outlet reportThe VergeApr 28, 2026

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T2 · Outlet reportGizmodoApr 28, 2026

Taylor Swift is very protective of her image in the public eye. Turns out, she’s quite protective of it in the eyes of AI, too. Now, the pop star is following a blueprint established by Matthew McConaughey to potentially create a legal…

View source →
T2 · Outlet reportIGNApr 28, 2026

Taylor Swift is following in Matthew McConaughey's lead by filing trademarks to protect her voice and likeness as AI runs rampant online. As spotted by IP attorney Josh Gerben (via Variety), the Cruel Summer singer-songwriter's TAS Rights…

View source →
T2 · Outlet reportThe VergeApr 27, 2026

Swift’s company filed trademark applications for the sound marks “Hey, it’s Taylor Swift” and “Hey, it’s Taylor,” while another application applies to a photo of Swift “wearing a multi-colored iridescent bodysuit with silver boots.” The…

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Tier key: T0 = Primary source · T1 = Wire · T2 = Outlet report · T3 = Commentary

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