← All storiesTechnologyDeveloping story There Will be No Taylor Swift, AI Version... if She Has Anything to Say About It
Taylor Swift is very protective of her image in the public eye. Turns out, she’s quite protective of it in the eyes of AI, too. Now, the pop star is following a blueprint established by Matthew McConaughey to potentially create a legal shield that would protect her likeness from being used in generative AI outputs in a way she doesn’t approve of. Variety first reported that Swift’s strategy includes three trademark applications with the US Patent and Trademark Office, which were filed on her behalf by her company TAS Rights Management, which handles intellectual property and copyright matters for the pop star. Two of the trademarks are audio of her voice, the first saying, “Hey, it’s Taylor Swift,” and the other saying, “Hey, it’s Taylor.” You know, classic Taylor Swift things to say. The third trademark is a visual one, covering a photo of Swift on stage. It’s described in the application as “a photograph of Taylor Swift holding a pink guitar, with a black strap and wearing a multi-colored iridescent bodysuit with silver boots. She is standing on a pink stage in front of a multi-colored microphone with purple lights in the background.” Why file trademarks for these, frankly, prett

Apr 29, 2026
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